Hi! My name is Peiying Feng.
I make high-converting websites for DTC brands.
With over half a decade of experience designing and developing in the e-commerce space, I help brands grow their Shopify stores sustainably and efficiently.
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Holistic in just the way you
need to build a successful e-commerce.
My background in design, data and technology, paired with my experience working in-house and leading teams as a founding member at an award-winning growth agency means I bring a 360° approach to the table. From working directly with founders, designers and developers to marketers and 3PLs, I know what it takes to grow your startup quickly and smoothly.
Let's TalkFeatured Work
Saie Beauty
website
Since their launch, I've led a team to help Saie Beauty manage, update and expand their Shopify Plus store to support their growth.
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KORA Organics
website
I led a team to design, build and launch KORA Organics's new Australian and US website based on their new brand guideline.
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Superbolt Agency
website graphic design
At Superbolt Agency, I lead a team of designers, developers and copywriters to work on web-related projects.
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Try The World
website illustration graphic design
At Try The World, I worked mainly as a front-end web designer and developer. Here are some of the highlights of my work during this time.
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Recent Articles
5 Things Every E-Commerce Website Should Have
website
Regardless of what industry, if you run an e-commerce website, here are 5 things you should include on your website to improve your conversions.
Read MoreThe Value of Great Design - Why Design Costs Vary
design
Design today can cost you anywhere from $5-$10,000. So why are the costs so vastly different and why does it matter? Read on to find out!
Read MoreNeed a Website? Here's Where to Start
website
If you're looking to start an e-commerce and aren't sure where to start, here's the quick basics to things you'll need to start a website.
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